Back to Portfolio
Case Study
Driving Brand Recognition through Auto Rickshaw Branding for Ghadi
Challenge
Strengthen Ghadi Detergent's presence and maximize brand visibility across Telangana's urban markets.
The Solution
Designed a large-scale transit media campaign by branding 2,000 auto-rickshaws to deliver continuous exposure on the move.
Execution
Deployed branded auto hoods across high-footfall urban areas, ensuring wide coverage and daily impressions from diverse audience segments.
The Impact
Successfully enhanced brand recall, extended market reach, and reinforced Ghadi Detergent's visibility among urban consumers.