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Case Study
Driving Brand Recognition for Home Exchange
Challenge
Drive high-quality lead generation and strengthen brand awareness for Home Exchange within key residential hubs in Bangalore.
The Solution
Designed an RWA engagement-led campaign within residential communities.
Execution
Placed attractive on-ground setups in society engagement activities, managed by promoters who interacted with visitors and supported app downloads.
The Impact
Successfully engaged 900+ residents over 4 weeks and delivered 350+ app installs.